Data shouldnt be ignored
Digital Marketing Trends
Data shouldnt be ignored
Only 15% of marketers consider joining up data across all channels as a priority for the year ahead. Look for an future blog post from me on this topic. It is a massive mistake to keep ignoring the dream of one central repository for all customer data.
You cant pick which strategyto focus on and measure
The decrease in demand gen and increase in CX
The algorithm will change And change again
Mobile Just mobile
Marketings role
Growth hacking will continue to evolve
Hiring data driven marketers are a key to success in the next five years
Pricing is not a differentiator
Customer experience trumps all
Conversion optimization has high ROI
Again customer experience is your only differentiator
Focus on customer experience is non geo specific More ...
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