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Digital Marketing Trends

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CX

More than three-quarters (78%) of respondents are attempting to differentiate their company through an increased focus on the customer experience.


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Marketers become ridiculously proud of their writing
Customer journey is still top priority
Still experimenting with digital
Again customer experience is your only differentiator
Pricing is not a differentiator
Customer experience trumps all
The rise of marketing automation
You cant pick which strategyto focus on and measure
Mobile is an important part of the customer experience
Insight vs analytics
Conversion optimization has high ROI
ROI is still an issue for marketers
More ...


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