Content marketing is exciting but hasnt grown
Digital Marketing Trends

Content marketing is exciting but hasnt grown
Content marketing still remains an exiting initiative for most digital marketers. 15% believe it is the single most exciting initiative for 2015. It was 15% in 2014 as well.
Conversion optimization has high ROI
Insight vs analytics
Focus on customer experience is non geo specific
The rise of marketing automation
Offline is the bride of online
ROI is still an issue for marketers
Mobile is an important part of the customer experience
Social conversion is coming
Customer experience trumps all
Pricing is not a differentiator
Marketing automation becomesde rigueur
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