Content marketing is exciting but hasnt grown
Digital Marketing Trends
Content marketing is exciting but hasnt grown
Content marketing still remains an exiting initiative for most digital marketers. 15% believe it is the single most exciting initiative for 2015. It was 15% in 2014 as well.
ROI is still an issue for marketers
Insight vs analytics
Conversion optimization has high ROI
Mobile is an important part of the customer experience
Customer experience trumps all
Customer experience is your only differentiator
Marketing automation becomesde rigueur
Video is growing as an exciting opportunity
Content creators are more necessary than ever
Agencies need to focus more on content optimization
Pricing is not a differentiator
You cant pick which strategyto focus on and measure More ...
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