B2B and B2C are getting closer
Digital Marketing Trends
B2B and B2C are getting closer
B2C marketers are 18% more likely than their B2B counterparts to be focusing their efforts on targeting and personalization. In 2014, they were 55% more likely.
Content creators are more necessary than ever
Hiring data driven marketers are a key to success in the next five years
Offline is the bride of online
Customer experience is your only differentiator
Marketing automation becomesde rigueur
Marketers become ridiculously proud of their writing
The rise of marketing automation
New payment methods are on the rise
Still experimenting with digital
Insight vs analytics
Focus on customer experience is non geo specific
CX More ...
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