B2B is more focused on content optimization
Digital Marketing Trends
B2B is more focused on content optimization
40% of B2B marketers selected content optimization as a top priority for 2015, compared to only 24% of B2C marketers.
Marketings role
Social conversion is coming
Focus on customer experience is non geo specific
Marketers become ridiculously proud of their writing
The decrease in demand gen and increase in CX
The algorithm will change And change again
Mobile is an important part of the customer experience
Hiring data driven marketers are a key to success in the next five years
Content marketing is exciting but hasnt grown
We are ignoring the power of geo targeting
Paid advertising is here to stay
Pricing is not a differentiator More ...
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