ROI is still an issue for marketers
Digital Marketing Trends
ROI is still an issue for marketers
32% of marketers are not confident or are neutral in their ability to measure return on investment for digital marketing opportunities. However,80% of marketers agrees that their marketing activity will be more measurable in 2015.
Conversion optimization has high ROI
Focus on customer experience is non geo specific
Content marketing is exciting but hasnt grown
Again customer experience is your only differentiator
We are ignoring the power of geo targeting
New payment methods are on the rise
Marketers become ridiculously proud of their writing
Pricing is not a differentiator
Paid advertising is here to stay
Customer journey is still top priority
Agencies need to focus more on content optimization
Social conversion is coming More ...
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