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Customer journey is still top priority

Digital Marketing Trends

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Customer journey is still top priority

70% of companies cited having a clear understanding of customer journeys across channels as very important. The disconnect between data and the customer journey is still extremely apparent. In order to fully understand the journey, you must be able to analyze the past across all channels.


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Conversion optimization has high ROI
Stop relying on Google
Focus on customer experience is non geo specific
Video is growing as an exciting opportunity
Content marketing is exciting but hasnt grown
The rise of marketing automation
Offline is the bride of online
Data shouldnt be ignored
We are ignoring the power of geo targeting
Insight vs analytics
Customer experience trumps all
CX
More ...


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