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Customer journey is still top priority

Digital Marketing Trends

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Customer journey is still top priority

70% of companies cited having a clear understanding of customer journeys across channels as very important. The disconnect between data and the customer journey is still extremely apparent. In order to fully understand the journey, you must be able to analyze the past across all channels.


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The decrease in demand gen and increase in CX
CX
Customer experience is your only differentiator
Mobile Just mobile
Social conversion is coming
Pricing is not a differentiator
Agencies need to focus more on content optimization
Still experimenting with digital
Offline is the bride of online
Mobile is an important part of the customer experience
New payment methods are on the rise
The algorithm will change And change again
More ...


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