How to be assertive

effective tools and techniques for standing your ground and getting your point across.

This above all: to thine own self be true. And it must follow, as the night the day, thou canst not then be false to any man. - William Shakespeare

Even if you've never considered yourself to be assertive, mastering a few basic techniques soon starts to reap untold rewards.

1. Decide to become more assertive.
2. Think like an assertive person, and think of yourself as one.
3. Imagine yourself behaving assertively and being treated accordingly.
4. Act assertively. Start by taking small steps. Keep going until the uncomfortable feelings fade.