Choose your model carefully

I always laugh when I see the models that photographers choose for a shoot that will be used commercially (even iStock). They always seem to choose the hottest girl they can find, rather than a nice looking person who is attractive and approachable. The truth is that sometimes the hot girl also looks kinda mean and unapproachable. How many companies do you know of that want an unapproachable person to be the face of the company? Not many! Pick someone who is attractive and approachable, who has that girl next door look.