Unbelievable Yet True Canned Air

Kirill Rudenko has taken a cue from the bottled water industry. Why breathe air for free when you can pay $10 bucks for a 12oz can of not-so-fresh city air? Rudenko is a Prague-based photographer who is trying to sell proverbial Ice to an Eskimo–he is selling canned air. With flavors like Paris, Prague, Berlin, New York, Singapore, and Riga, the stuff, “relieves stress, cures homesickness? and helps fighting nostalgia. It is made by careful hands in the heart of the city.