Yelp

This platform offers user generated reviews on cool places to eat, shop, drink, relax and play. Yelp has an augmented reality Smart Phone application that makes using it on the run a blast. Strengths User generated reviews are a great way for customers and prospects to find out about your business. Weaknesses Some people try to game the system with faux reviews, but Yelp does a pretty good job of keeping those faux reviews at bay.