Ideas to Boost Business
A collection of practical business, financial, legal and personal tips to help your business survive
81. How To Get Serious Shoppers To Visit Your Virtual Sales Room
Most valuable Web content features:
1. 71 percent Easy to navigate.
2. 64 percent Updated information
3. 57 percent New product information
4. 53 percent Links to other sites
5. 41 percent Local dealer locations
6. 40 percent Graphics
7. 25 percent Java Applets
1. 71 percent Easy to navigate.
2. 64 percent Updated information
3. 57 percent New product information
4. 53 percent Links to other sites
5. 41 percent Local dealer locations
6. 40 percent Graphics
7. 25 percent Java Applets
82. Users go off line to ring up high ticket sales
1. 71 percent bought at least one high ticket item they researched on line up from 46 percent last year ,
2. 79 percent shopped for computer products, 46 percent purchased retail.
3. 70 percent researched airline ticket prices, hotels or car rentals; 46 percent made reservations off line.
4. 44 percent shopped for a car, 26 percent bought.
2. 79 percent shopped for computer products, 46 percent purchased retail.
3. 70 percent researched airline ticket prices, hotels or car rentals; 46 percent made reservations off line.
4. 44 percent shopped for a car, 26 percent bought.
83. Make Your Page Fast
Slow downloading time is the most frequently cited reason for leaving Web sites.Check with your Internet provider about how to improve your page loading speed.
84. Why Do Customers Go To Websites
Netsmart found the primary reason consumers go to commercial Web sites is to be informed 97 percent , not to be entertained. They are on a mission. They go to your site to find out more about your product or service.Eighteen percent of high ticket items go on line first when planning a purchase,69 percent report Web site info is a crucial factor in their final purchase decision, only 15 percent go on line to compare prices.
85. Dont Overdo The Technology
Dont let hipper than thou Web site builders throw your marketing know how out the window. Avoid the hot new technologies like VRML, Active X, Java, etc., unless you are targeting a true high tech audience.
86. Bring Em Back For More
Provide valuable added extras that will enhance your image as the industry leader. Make your site a must visit for the latest breaking news and update it frequently.
If there are no new products lined up, provide industry updates, gossip, trends and forecasts. This will bring visitors back and motivate them to spread the word on the Internet grapevine.
87. Use Banners And Links To Get Noticed
a. How to get folks to use your banner? Include the words Click Here , this is a banner for newbies and is a psychological call to action.
b. Netsmart survey found 41 percent discover new sites through banners and links.
b. Netsmart survey found 41 percent discover new sites through banners and links.
88. Put Your Website Address Everywhere
Your Web site address should be on every piece of material your customer will see. Business cards, brochures, postcards, flyers, ads, signs, delivery vehicles consider a tattoo.
89. Can you animate your ad
In evaluating the performance of some 30 ads over the last five months, ZD Net of Cambridge, Mass., found that animated ads generated click through rates at least 15 percent higher than static ads, and in some cases as much as 40 percent higher.
90. Copyright Your Web Page
Make sure you include the 2015 Your Name on all your Web pages. This will protect you if some one else decides to download some of your graphics and use them on their site.The web is protected just like any other visual publication.
