online marketing trends

Online Marketing Trends

Here are a few of the trends that may make an innovative statement for your business and online mark
21. Unlock the Potential of Email
Email is quite possibly the oldest form of digital communication. So to many it may seem like an outdated model it
22. Communicate the Right Message
If you spend any time around the marketing blogosphere, you
23. Mobile Focus
Smart phones and internet-ready devices are not just for professionals any longer. Everyone from pre-teens to grandma and grandpa is sporting a smart device these days. Remember the days when you only made phone calls with your mobile phone?
Mobile phones are on the rise for use as cameras, travel planning, product and service research, garnering peer reviews, online shopping, gaming and more. Savvy marketers are allocating more of their advertising dollars to mobile due to expanded consumer device use.
Dollars are being allocated for web-based and native app development, mobile display advertising, mobile search, mobile sites for information and m-commerce alike. Ever considered seeking out a long term drug rehab center via your mobile phone? It is quite possible!
24. Design Sells
The importance of the design of your mobile site, along with your website, is increasingly critical. It matters because it sells. Consider the beauty and user experience of sites such Apple or Pinterest.
Straightforward, uncluttered, and responsive design and user interface are integral to the success of sites. If a consumer is looking for something, anything, on your website, it should be easy to locate. Too much information, copy and graphics is just that too much. Keep it simple and sleek. Because of the great number and variety of devices that access sites, responsive design is important. Responsive design allows your site to adjust easily and seamlessly to the screen resolution of the various devices.
The user
25. Social Search Efforts
So, you have taken the steps to optimize your site
26. The Wrap up
All in all, the current digital trends are not limited to just these three categories, but these three standout as do the businesses that embrace them. Whether you capitalize on all three of these, or only one, internet marketing is a critical piece of the marketing mix and should not be overlooked or underestimated. Focusing on any or one of these trends can potentially enable revenue and growth for your business.